Monthly Archives: April 2017

Caterpillar shuts plant in Aurora, Illinois, that employs 800

(Reuters) - Caterpillar Inc said on Friday it will shut its Aurora, Illinois, plant, costing about 800 employees their jobs as the world's largest construction and mining equipment maker shifts production to other U.S. facilities.

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Beyond jobs, car sales to give insight on consumer health

NEW YORK (Reuters) - Forget the jobs report. The most interesting bit of U.S. economic data next week is Monday's auto sales release, which will offer a measure of the middle-class consumer and a sector of the stock market that has had a rough ride so ...

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Salesforce Offers AI-Powered CRM for Financial Advisors

Salesforce this week announced Financial Services Cloud Einstein, an AI-based CRM tool for financial advisors. It gives users a holistic view of each client's household and wealth ecosystem and lets them leverage Salesforce's AI technology to seek out new business opportunities. Einstein Opportunity tracks clients' sentiments, competitor mentions, and overall engagement.

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3 claves para rentabilizar una campaña de marketing convirtiéndola en viral

Los videos y acciones virales son aquellos que se convierten en tendencia en un breve espacio de tiempo. Muchas veces comienzan en el mundo digital, a través de un vídeo o imagen compartida por miles de usuarios, y se acaban amplificando cuando se cuelan en los periódicos, informativos y programas de televisión. Detrás decientos de […]

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