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ASO master class: Get up to 40K app downloads for free and other growth hacks (webinar)

VB WEBINAR: You could spend $10K to drive paid traffic and get some users — or you can growth-hack and land 40,000 downloads in just a few days. What’s the secret? Join top ASO gurus for this free half-hour master class in getting your app ranked, fast. Register here for free. “There’s this notion that you build […]

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Cloud data warehouses: Why simple is better (webinar)

VB WEBINAR: Collecting data is easy compared to knowing what to do with it. Join us for this fast-paced webinar to understand how databases and data warehouses come into play with a truly world-class data analytics strategy. Register here for free. We’ve all heard the phrase “Mo’ Money, Mo’ Problems,” but for the tech industry it’s “Mo Data, Mo Problems.” […]

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Startup ecosystems around the world are getting mature enough to create more billion dollar unicorns

SPONSORED: While Silicon Valley remains the center of innovation and startup activity in the globe, other geographical markets are developing startup ecosystems in varying degrees of maturity. Comparing these bubbles of startup activity, it’s clear that more globally successful companies are coming out of Israel compared to any other geographical region apart from Silicon Valley.

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Mobile user acquisition fraud: Rovio and others share how to fight it (webinar)

VB WEBINAR: How do you combat user acquisition scams that are increasingly slick and nearly undetectable? Find out from the front line how pros are successfully combating mobile fraud. Access the webinar on demand right here. You’re spending up to $25 per high-quality user — but how many of them are real? User acquisition fraud has doubled since […]

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3 key ways to improve your subscriber value (webinar)

VB WEBINAR: Guaranteed residual revenue through subscription models is hugely attractive and highly scalable — but missteps could lead to costly attrition and churn. Join Netflix Head of Payments Luis Vargas to learn how payment models factor into success and how to turn subscribers into the profitable customers you hanker for. Register here for free. Back in the day, a subscription […]

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Calling all entrepreneurs: France wants your help to build a strong economic future…and its wallet is open

SPONSORED: This sponsored post is produced in association with BPIFrance. Investing in companies these days can be pretty easy. You do some research into firms with a good potential for revenue and profit — maybe get a hot tip from a friend or relative — then find a broker and give them a few bucks to […]

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Email personalization: Don’t even think about improving conversion without it (webinar)

VB WEBINAR: With a 3800% ROI, email is your strongest channel — but you’ve got plenty of competition. Join top marketers as they discuss the personalization strategies that can dramatically increases open rates, CTR, and, mosts importantly, conversion. Register here for free. With a broad range of clients from Ford and Google to Heifer International and NYU Tisch […]

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Mobile app analytics: How Grindr monetizes 6 million active users (webinar)

VB WEBINAR: What does it take to monetize over 2 million daily active users in 196 countries? Join Grindr CTO Lukas Sliwka and VB analyst Jon Cifuentes in a free webinar to get an inside scoop on how mobile app analytics solutions help you powerfully leverage critical user data. Register here for free. Grindr, the first and largest […]

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Why LinkedIn bought Lynda.com last year: Train users for jobs ‘at scale’

VB EVENT: LinkedIn’s head of consumer products Ryan Roslansky, speaking on stage at VentureBeat’s Mobile Summit conference, explained how the company’s Lynda.com acquisition could allow it to redefine online education “at scale across every city and every skill.” Roslansky told Recode’s Kurt Wagner [emphasis ours]: On the learning side, specifically, there is fundamentally a flaw in the education ecosystem that […]

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Mobile users: Acquiring high-revenue users on the cheap (webinar)

VB WEBINAR: The battle for high-quality mobile users has never been more fierce. Find out how companies who are killing it in UA are achieving phenomenal success — without paying through the nose. Register here for free. Most apps fail. That’s the simple, brutal, but honest truth for developers entering the mobile app market. As we reported […]

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Startups on the cusp of success get major push at ECS

SPONSORED: In startup land, financing is getting harder. Valuation inflation is dissipating, and investors are demanding profitability, and fast. The pool of resources required to build a successful tech company is also larger than ever as the technology industry matures and the demand for vertical integration booms.

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Xero’s CMO on busting the myth of the marketing cloud (webinar)

VB WEBINAR: The idea of one monolithic marketing cloud may be misunderstood. Xero CMO Andy Lark joins VB’s director of marketing technology Stewart Rogers to look at the reality of cloud-based marketing solutions and how best to use them to break down crippling marketing silos. Register here for free. Xero is one of the fastest-growing SaaS companies globally, and for two […]

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Beyond Kim Kardashian: Social media in a Snapchat world (webinar)

VB WEBINAR: How do you break through the noise, gain zealous followers, and satisfy disgruntled users — that translate into business results? Join VB’s director of marketing technology Stewart Rogers for make-or-break social media tactics and tools in this packed hour of social media goodness.  Register here for free. Every business wants to be a social media master, but […]

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Growthhacking your app store downloads via App Marketing Optimization (webinar)

VB WEBINAR: Breaking through the avalanche of apps requires the most current tricks of the ASO/AMO trade. Join analyst Peggy Anne Salz and App Masters founder Steve P. Young in this half-hour master class — and learn how to turbocharge your app store downloads. Register here for free. Nearly 2,000 mobile apps are released on Google Play and iOS […]

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Disruptive VR startups take their shot to be the next Oculus

SPONSORED: Next week, eight VR startups are hoping to retrace Oculus’s path. They’ll participate at the company’s 2016 Emerging Companies Summit, in a session called the VR Showcase. Each will have an opportunity to describe their VR-based business in front of a live audience of VCs, technology executives, and press.

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Marketing cloud: Enabling awesome user engagement across channels (webinar)

VB WEBINAR: Without a unifying marketing cloud, you’ll be left in the land of silos by companies who are gaining share through omnichannel strength. Join our panel to find out how to choose the best marketing cloud solutions, and how to implement them for success. Register here for free. The rise of mobile has changed the way we […]

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Pep Boys & Yeoman Technologies show how marketing clouds impact the bottom line (webinar)

VB WEBINAR: Missed it? Imagine every piece of data about a customer, or a potential customer, at your fingertips. Find out why top marketers say that investing in a marketing cloud solution can help you unlock the full promise of data-driven marketing.  Access the webinar right here. Two-thirds of the executives VentureBeat surveyed for its recent report on […]

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Mobile user acquisition fraud: How to find it and how to fight it (webinar)

VB WEBINAR: Fraud is sabotaging UA efforts big time, putting an emphasis on defensive, proactive strategies to ensure you actually acquire the users you’re going after. Join our upcoming webinar of pros to arm yourself.  Register here for free. No business wants to find themselves in a nightmare scenario of mobile user acquisition fraud, yet, the likelihood of it […]

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How email marketing achieved 40% year-over-year growth for Realtor.com (webinar)

VB WEBINAR: Missed it? You can still tap into the insights shared recently by VB analyst Jon Cifuentes and guest panelist Realtor.com CMO Nate Johnson as they show how to how to break through the inbox instead of getting banished to email purgatory. Access the webinar on demand right here. Although it predates newer channels like social by decades, email marketing is still a marketing […]

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Mobile user acquisition fraud: Are mobile developers doomed? (webinar)

VB WEBINAR: How do you combat user acquisition scams that are increasingly slick and nearly undetectable? Find out from the front line how pros are successfully combating mobile fraud. Register here for free. Like ants to a picnic, the extraordinary success of the mobile app market has attracted con artists looking for the easiest way to snag a […]

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Email personalization: How to stay out of the spam folder, lower unsubscribes, and increase revenue (webinar)

VB WEBINAR: 50 percent of people unsubscribe to email because the content is irrelevant, too frequent, or both. Join us as VB Director of Marketing Technology Stewart Rogers shares how personalization can ensure your emails live up to their massive potential — a potential too many are squandering. Register here for free. The Chinese calendar may say 2016 is the year […]

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Make mo’ money: Using mobile app analytics to drive revenue (webinar)

VB WEBINAR: Insightful app analytics are the only way to truly capitalize on users. Join us as we break down the most effective analytics platforms in market, and how best to apply them. Register here for free. Every developer knows that creating a brand new app is only step one in the mobile money-making business. Nor is establishing […]

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CMO priorities: Yext, Four51, Reltio & Act-On share (webinar)

VB WEBINAR: Missed it? Catch our webinar on demand to learn how top marketing minds in the C-suite set the right KPIs, allocate budget across the customer journey, and structure teams for success — and more. Access the webinar on demand right here. How are leading CMOs at top-performing companies planning to spend their budget and time across the buyer’s journey? Industry-leading […]

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The Omnichannel Challenge: Stop siloing your customers (webinar)

VB WEBINAR: No matter the touchpoint, the channel, or the device they use, a customer is still just one person. Learn how to treat them that way and adopt an effective omnichannel strategy that unifies the customer experience. Register here for free.  We’re living in an omnichannel world, but not everyone knows how to speak its language. Consumers are transitioning to […]

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Alchemist Accelerator: Why there’s still lots of room for disruptive martech (webinar)

VB WEBINAR: Q1 research from VentureBeat Insight shows that the venture capital landscape for martech shows no sign of slowing down. Join Ravi Belani, partner at Alchemist Accelerator, Adam J. Plotkin, partner at ff Venture Capital, and VB analyst Jon Cifuentes to learn about the current martech landscape and what’s getting analysts excited. Register here for free. Alchemist Accelerator, a […]

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